Recently planning to upgrade my phone, I visited several stores around Madrid and compiled a comprehensive Apple iPhone price list for reference. Whether you’re new to Spain or looking to upgrade, I hope this information proves helpful.
Price Comparison of Major Retail Channels in Madrid
There are three main channels for buying Apple phones in Madrid: official Apple Stores, telecom carriers, and electronics retail chains. The largest official store near Puerta del Sol offers transparent pricing but rarely discounts. Carriers like Movistar and Orange frequently offer contract deals worth considering if you’re planning to sign up for a service plan anyway. MediaMarkt and El Corte Inglés occasionally run promotions, especially during Black Friday or the January sales season, where you can save considerably.

| Model | Official Store Price | Carrier Contract Price | Retail Chain Promotion Price |
| iPhone 15 Pro Max 256GB | 1469€ | 1399€ | 1429€ |
| iPhone 15 Pro 128GB | 1219€ | 1149€ | 1189€ |
| iPhone 15 Plus 128GB | 1019€ | 949€ | 989€ |
| iPhone 15 128GB | 909€ | 839€ | 879€ |
| iPhone 14 128GB | 759€ | 699€ | 729€ |
| iPhone SE 64GB | 529€ | 489€ | 509€ |
Important Considerations When Purchasing
Prices vary based on storage capacity, with the table above showing base model pricing. If you need 512GB or 1TB storage, expect significantly higher prices. Also note that Apple phones sold in Spain are European versions with warranty coverage valid throughout the EU, which is quite convenient. However, you may need to purchase the charger separately as boxes now only include the charging cable.
From personal experience, if you’re not in a rush to upgrade, it’s worth waiting for holiday promotions. Last Christmas, MediaMarkt dropped the iPhone 14 price by 100 euros, and Orange’s contract deals included free AirPods. However, don’t expect massive discounts, as Apple products rarely see major price reductions.
Second-Hand Market and Alternative Options
Wallapop has many second-hand iPhones available at 30%-50% below new prices, but careful verification is essential. I recommend meeting in person to check that iCloud is unlocked, screen has no dead pixels, and battery health is acceptable. If you’re not tech-savvy, bring a knowledgeable friend along. Additionally, several shops around Calle Goya specialize in second-hand electronics; while prices are slightly higher than private sellers, they at least offer warranties.
Overall, Madrid offers plenty of options for buying Apple phones. I recommend comparing prices and watching for promotions before making your purchase. If you’ve recently bought an iPhone, feel free to share your buying experience and prices!